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Yanamandram, Venkata K. Dr.

Senior Lecturer | Director Assurance of Learning

  • Faculty of Business
  • Sydney Business School, UOW
  • Senior Lecturer; Director, Assurance of Learning - Discipline: Marketing 2013 -

Overview


Dr Venkat Yanamandram has subject coordinated at MBA and EMBA as well as at first and second year undergraduate levels across Wollongong and Sydney. Specifically, Venkat has taught Marketing Principles, Marketing for Strategic Decisions, Business Research Project (MBA), Services Marketing and Strategic Brand Management, with some subjects delivered at Singapore. For his contribution to teaching and learning, Venkat has received University and Faculty level awards.

Venkat is the Director, Assurance of Learning, responsible for executing the Faculty's plan for systematically collecting data on course learning outcomes, reviewing and using the data to continuously develop and improve the Faculty's academic programs. Venkat works with Associate Dean (Education) and Associate Dean (International and Accreditation) to develop, maintain and implement a strategy and action plan for effective assurance of student learning. Before taking up the role of Director, Assurance of Learning, Venkat worked with the Associate Dean (Education) in reviewing Faculty's academic programs. 

Venkat has joint publications in Journal of University Teaching & Learning Practice, Annals of Tourism Research, Journal of Business Research, Australasian Marketing Journal, Journal of Service Management, and Managing Service Quality: An International Journal (now called Journal of Service Theory and Practice), Journal of Retailing and Consumer Services, International Journal of Bank Marketing amongst others. Venkat has also presented at and published articles in the proceedings of various national and international conferences. 

Venkat successfully supervised two doctoral candidates to completion, and is currently supervising four doctoral candidates. 

Prior to joining academia, he worked as a market researcher in Australia, and held key-account sales positions in the information technology industry in India. 

Top Publications


Research Overview


  • Venkat's research interests include:

    • Marketing education
    • Services marketing and its application in various contexts

Selected Publications


Other Research Activities


Advisees


  • Graduate Advising Relationship

    Degree Research Title Advisee
    Doctor of Philosophy (Integrated) Follow the Theme: Value as a More-than-Human Achievement Roy, Namita
    Doctor of Business Administration Storytelling for sustainable compassion- what are the key factors that define success or failure? Brockbank, Louise
    Doctor of Philosophy Frontline Employees' Service Adaptiveness in Big Data Driven Services Environment Motamarri, Saradhi
    Doctor of Philosophy Customer Analytics Capability and Firms Competitive Advantage in Big Data Environment Hossain, Md Afnan

Teaching Overview


  • Venkat has subject coordinated at MBA and EMBA as well as at first and second year undergraduate levels across Wollongong and Sydney. Specifically, Venkat has taught Marketing Principles, Marketing for Strategic Decisions, Business Research Project (MBA), Services Marketing and Strategic Brand Management, with some subjects delivered at Singapore. For his contribution to teaching and learning, Venkat has received University and Faculty level awards. 
    Venkat is the Director, Assurance of Learning, responsible for executing the Faculty's plan for systematically collecting data on course learning outcomes, reviewing and using the data to continuously develop and improve the Faculty's academic programs. Venkat works with Associate Dean (Education) and Associate Dean (International and Accreditation) to develop, maintain and implement a strategy and action plan for effective assurance of student learning. Before taking up the role of Director, Assurance of Learning, Venkat worked with the Associate Dean (Education) in reviewing Faculty's academic programs.

    Venkat also was the Course Director of Master of Business Administration (MBA and MBA Advanced), responsible for its leadership and operational management by leading curriculum and assessment change, contributing to strategic debate, reviewing and improving the courses, administering and monitoring the courses including assurance of learning, facilitating and guiding the course team, and supporting and providing recommendations on student admission and progression.

Full Name


  • Dr. Venkata K. Yanamandram

Mailing Address


  • Faculty of Business, UOW

    Northfields Ave

    Wollongong

    NSW

    2522

    Australia

Top Publications


Research Overview


  • Venkat's research interests include:

    • Marketing education
    • Services marketing and its application in various contexts

Selected Publications


Other Research Activities


Advisees


  • Graduate Advising Relationship

    Degree Research Title Advisee
    Doctor of Philosophy (Integrated) Follow the Theme: Value as a More-than-Human Achievement Roy, Namita
    Doctor of Business Administration Storytelling for sustainable compassion- what are the key factors that define success or failure? Brockbank, Louise
    Doctor of Philosophy Frontline Employees' Service Adaptiveness in Big Data Driven Services Environment Motamarri, Saradhi
    Doctor of Philosophy Customer Analytics Capability and Firms Competitive Advantage in Big Data Environment Hossain, Md Afnan

Teaching Overview


  • Venkat has subject coordinated at MBA and EMBA as well as at first and second year undergraduate levels across Wollongong and Sydney. Specifically, Venkat has taught Marketing Principles, Marketing for Strategic Decisions, Business Research Project (MBA), Services Marketing and Strategic Brand Management, with some subjects delivered at Singapore. For his contribution to teaching and learning, Venkat has received University and Faculty level awards. 
    Venkat is the Director, Assurance of Learning, responsible for executing the Faculty's plan for systematically collecting data on course learning outcomes, reviewing and using the data to continuously develop and improve the Faculty's academic programs. Venkat works with Associate Dean (Education) and Associate Dean (International and Accreditation) to develop, maintain and implement a strategy and action plan for effective assurance of student learning. Before taking up the role of Director, Assurance of Learning, Venkat worked with the Associate Dean (Education) in reviewing Faculty's academic programs.

    Venkat also was the Course Director of Master of Business Administration (MBA and MBA Advanced), responsible for its leadership and operational management by leading curriculum and assessment change, contributing to strategic debate, reviewing and improving the courses, administering and monitoring the courses including assurance of learning, facilitating and guiding the course team, and supporting and providing recommendations on student admission and progression.

Full Name


  • Dr. Venkata K. Yanamandram

Mailing Address


  • Faculty of Business, UOW

    Northfields Ave

    Wollongong

    NSW

    2522

    Australia