Akter, Shahriar Dr

Senior Lecturer

  • Faculty of Business
  • School of Management, Operations and Marketing

Overview


Dr Shahriar Akter is a Senior Lecturer in the School of Management, Operations and Marketing. He was awarded his PhD from the UNSW Business School, with a doctoral fellowship in research methods from University of Oxford.  He has published in leading  business & management journals with a Google Scholar h-Index of 19 and more than 1400 citations since 2012. He received the UOW Vice Chancellor's Award for his teaching and several prestigious awards for his research. He won various internal and external grants including more than $100K grant in 2017 mostly for his research on business analytics of big data.

Top Publications


Research Overview


  • Shahriar’s research interests include business/marketing analytics, complex modelling using SEM, service quality evaluation and e-books adoption.

Selected Publications


Impact Story


  • <p>Our everyday purchases – both online and offline – coupled with the social media channels we browse, or the movies we stream in our leisure time, generate data about our preferences, intentions and habits. The business models of behemoths like Amazon, Netflix and Google hinge on this data: to recommend your next book, to develop the newest series you’ll binge watch, to fast-track your purchases through targeted advertising. But how can smaller enterprises make sense of – and monetise – this mass of customer data?  The answer is business analytics of big data, developed to be scaled to the capability of the organisation – large or small. The business analytics of big data research at UOW business school is impacting firms across the world. The evidences are provided below through various research projects across the world.</p>
  • The research partnership between UOW Faculty of Business and NSW-SES has resulted into social media adoption and big data analyics implementation for disaster and emergency services management by NSW-SES as part of their digital transformation.

Potential Supervision Topics


  • Business analytics, customer analytics, marketing analytics, digital innovations

Advisees


  • Graduate Advising Relationship

    Degree Research Title Advisee
    Doctor of Philosophy Frontline Employees' Service Adaptiveness in Big Data Driven Services Environment Motamarri, Saradhi
    Doctor of Philosophy The Privacy Paradox and Information Disclosure in Digital Marketplaces: The Moderating Role of Psychological Distance Bandara, Heenkenda Mudiyanselage Ruwan Jayawickrama
    Doctor of Philosophy Consumer Engagement in Online Consumption Communities: An Empirical Investigation of Antecedents and Outcomes in Mental Health Communities Dent, Kendall
    Doctor of Philosophy Integration Quality Dynamics in Multichannel Services Marketing Hossain, Taufique
    Doctor of Philosophy The Effects Of Supplier Development, Relationship Variables And Market Orientation On Performance Improvement In The Indonesian Automotive Industry Sulungbudi, Meylianti

Outreach Overview


  • I worked as a Guest Editor for a number of quality journals and conferences including International Journal of Operations and Production Management (ranked A* in ABDC), Electronic Markets (ranked A in ABDC), Journal of Organizational & End User Computing (ranked B in ABDC), Production Planning and Control (ranked B in ABDC).  In addition, I worked as a track chair of business analytics (my research area) in the American Conference on Information Systems 2015- 2017, European Conference on Information Systems in 2017, Conference on Enterprise Information Systems in 2017 and Academy of Marketing (UK) in 2017.

Professional Service Activities


  • CPA, Australia Invited Key Note Speaker: The Future of Business Analytics in Big Data 2017

Education And Training


Teaching Overview


  • I teach Marketing Principles, Marketing Research, Digital Marketing and Business Analytics.

Keywords


  • Business/Customer Analytics, PLS, Service Quality, Digital Marketing and Social Media.

Full Name


  • Dr. Shahriar Akter

Mailing Address


  • School of Management, Operations and Management, UOW

    Northfields Ave

    Wollongong

    NSW

    2522

    Australia

Located In Facility


Fax


  • +61242272785

Top Publications


Research Overview


  • Shahriar’s research interests include business/marketing analytics, complex modelling using SEM, service quality evaluation and e-books adoption.

Selected Publications


Impact Story


  • <p>Our everyday purchases – both online and offline – coupled with the social media channels we browse, or the movies we stream in our leisure time, generate data about our preferences, intentions and habits. The business models of behemoths like Amazon, Netflix and Google hinge on this data: to recommend your next book, to develop the newest series you’ll binge watch, to fast-track your purchases through targeted advertising. But how can smaller enterprises make sense of – and monetise – this mass of customer data?  The answer is business analytics of big data, developed to be scaled to the capability of the organisation – large or small. The business analytics of big data research at UOW business school is impacting firms across the world. The evidences are provided below through various research projects across the world.</p>
  • The research partnership between UOW Faculty of Business and NSW-SES has resulted into social media adoption and big data analyics implementation for disaster and emergency services management by NSW-SES as part of their digital transformation.

Potential Supervision Topics


  • Business analytics, customer analytics, marketing analytics, digital innovations

Advisees


  • Graduate Advising Relationship

    Degree Research Title Advisee
    Doctor of Philosophy Frontline Employees' Service Adaptiveness in Big Data Driven Services Environment Motamarri, Saradhi
    Doctor of Philosophy The Privacy Paradox and Information Disclosure in Digital Marketplaces: The Moderating Role of Psychological Distance Bandara, Heenkenda Mudiyanselage Ruwan Jayawickrama
    Doctor of Philosophy Consumer Engagement in Online Consumption Communities: An Empirical Investigation of Antecedents and Outcomes in Mental Health Communities Dent, Kendall
    Doctor of Philosophy Integration Quality Dynamics in Multichannel Services Marketing Hossain, Taufique
    Doctor of Philosophy The Effects Of Supplier Development, Relationship Variables And Market Orientation On Performance Improvement In The Indonesian Automotive Industry Sulungbudi, Meylianti

Outreach Overview


  • I worked as a Guest Editor for a number of quality journals and conferences including International Journal of Operations and Production Management (ranked A* in ABDC), Electronic Markets (ranked A in ABDC), Journal of Organizational & End User Computing (ranked B in ABDC), Production Planning and Control (ranked B in ABDC).  In addition, I worked as a track chair of business analytics (my research area) in the American Conference on Information Systems 2015- 2017, European Conference on Information Systems in 2017, Conference on Enterprise Information Systems in 2017 and Academy of Marketing (UK) in 2017.

Professional Service Activities


  • CPA, Australia Invited Key Note Speaker: The Future of Business Analytics in Big Data 2017

Education And Training


Teaching Overview


  • I teach Marketing Principles, Marketing Research, Digital Marketing and Business Analytics.

Keywords


  • Business/Customer Analytics, PLS, Service Quality, Digital Marketing and Social Media.

Full Name


  • Dr. Shahriar Akter

Mailing Address


  • School of Management, Operations and Management, UOW

    Northfields Ave

    Wollongong

    NSW

    2522

    Australia

Located In Facility


Fax


  • +61242272785

Geographic Focus