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Editorial: Media International Australia

Journal Article


Abstract


  • The themed section of this important issue of MIA, edited by Katrina Aveyard and Albert

    Moran, is concerned with the history of film not as text, but as a set of social, cultural and

    industrial practices. The articles drawn together under the rubric ‘Cinema-going Audiences

    and Exhibition’ develop arguments about a range of diverse factors that have a bearing on

    the circulation and consumption of film over time. For example, as Aveyard and Moran

    point out in their introduction, in Australia film screenings initially were incorporated

    into touring shows and variety acts in the early 1890s, before they found a home in

    dedicated cinema venues. This early competition for attention is now mirrored in the fact

    that these days cinemas have to contend with a vast number of new challenges for the

    audience’s attention, including the increasing sophistication of home viewing technologies

    that have rendered the cinema-going experience less compelling. Watching movies is not

    just something we do, if we ever did, only in the front stalls – if we could get to them.

Publication Date


  • 2011

Citation


  • Turnbull, S. 2011, 'Editorial: Media International Australia', Media International Australia Incorporating Culture and Policy: quarterly journal of media research and resources, no. 139, pp. 1-2.

Scopus Eid


  • 2-s2.0-80053533276

Number Of Pages


  • 1

Start Page


  • 1

End Page


  • 2

Issue


  • 139

Place Of Publication


  • St Lucia, Queensland

Abstract


  • The themed section of this important issue of MIA, edited by Katrina Aveyard and Albert

    Moran, is concerned with the history of film not as text, but as a set of social, cultural and

    industrial practices. The articles drawn together under the rubric ‘Cinema-going Audiences

    and Exhibition’ develop arguments about a range of diverse factors that have a bearing on

    the circulation and consumption of film over time. For example, as Aveyard and Moran

    point out in their introduction, in Australia film screenings initially were incorporated

    into touring shows and variety acts in the early 1890s, before they found a home in

    dedicated cinema venues. This early competition for attention is now mirrored in the fact

    that these days cinemas have to contend with a vast number of new challenges for the

    audience’s attention, including the increasing sophistication of home viewing technologies

    that have rendered the cinema-going experience less compelling. Watching movies is not

    just something we do, if we ever did, only in the front stalls – if we could get to them.

Publication Date


  • 2011

Citation


  • Turnbull, S. 2011, 'Editorial: Media International Australia', Media International Australia Incorporating Culture and Policy: quarterly journal of media research and resources, no. 139, pp. 1-2.

Scopus Eid


  • 2-s2.0-80053533276

Number Of Pages


  • 1

Start Page


  • 1

End Page


  • 2

Issue


  • 139

Place Of Publication


  • St Lucia, Queensland