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Not just any volunteers, segmenting the market to attract the high-contributors

Conference Paper


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Abstract


Publication Date


  • 2008

Citation


  • Randle, M. J. & Dolnicar, S. (2008). Not just any volunteers, segmenting the market to attract the high-contributors. Partnerships, Proof and Practice. 2008 International Nonprofit and Social Marketing Conference (pp. 1-8). Wollongong: Centre for Health Initiatives.

Scopus Eid


  • 2-s2.0-70749148163

Ro Full-text Url


  • http://ro.uow.edu.au/cgi/viewcontent.cgi?article=1006&context=insm08

Ro Metadata Url


  • http://ro.uow.edu.au/insm08/7/

Has Global Citation Frequency


Start Page


  • 1

End Page


  • 8

Abstract


Publication Date


  • 2008

Citation


  • Randle, M. J. & Dolnicar, S. (2008). Not just any volunteers, segmenting the market to attract the high-contributors. Partnerships, Proof and Practice. 2008 International Nonprofit and Social Marketing Conference (pp. 1-8). Wollongong: Centre for Health Initiatives.

Scopus Eid


  • 2-s2.0-70749148163

Ro Full-text Url


  • http://ro.uow.edu.au/cgi/viewcontent.cgi?article=1006&context=insm08

Ro Metadata Url


  • http://ro.uow.edu.au/insm08/7/

Has Global Citation Frequency


Start Page


  • 1

End Page


  • 8