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Stirling, Joanna

Bachelor of Creative Arts/Bachelor of Performance and Theatre Academic Program Director

  • Faculty of the Arts, Social Sciences and Humanities
  • School of the Arts, English and Media

Overview


Jo Stirling is Visual Communication Designer and Lecturer in the Creative Industries and Contemporary Arts at the School of the Arts, English and Media. Jo’s design experience spans the commercial, academic and educational aspects of Visual Communication Design. Her practice and teaching focuses on design for social impact and environmental benefit, and cross-disciplinary collaboration. Jo is particularly interested in the ways in which visualisation (of data, materials) can tell stories that encourage participation and engagement. Prior to joining UOW in 2009, Jo practiced as a designer across the publishing, music, exhibition design and eco-tourism sectors both in the UK and Australia and established a design business Morf Design in Australia from 2000-2010.

Research Overview


  • I am a visual communication/graphic designer, researcher and academic. My research focuses on design for environmental benefit and transition to a more sustainable future. I am particularly interested in cross-disciplinary collaborations and the ways in which visualisation (of data and materials) can tell stories to encourage participation and engagement within communities. In my work I explore the context of social impact to the way that information is designed and presented through data-visualisation, information design, visual languages, mapping, typography, story-telling and installation design. I investigate the materials and waste economy, plastic and oceans, coastal waterways and endangered ecological communities.

Selected Publications


  • Journal Article

    Year Title
    2016

    Published In
    Journal of Advertising Research
  • Book

    Year Title
    2019

    Publisher
    Australia: Open Humanities Press
  • Conference Paper

    Year Title
    2016

    Published In
    22nd International Symposium on Electronic Art ISEA 2016
    2013

    Published In
    The CALTN Papers: The Refereed Proceedings of the Creative Arts Learning and Teaching Network Sumposium
  • Other Publications

    Year Title
    2021
    2021
    2021
    2021
    2021
    2014

Impact Story


  • <p>Foster care agencies do not typically have the financial capacity to employ marketing specialists to develop sophisticated campaigns. Further, the topic of foster carer recruitment has received virtually no attention from the marketing academy so information available to help practitioners make marketing decisions has been almost non-existent. This interdisciplinary research has contributed to filling this gap in knowledge by conducting high quality research that not only adds scientific insight but also provides practical tools that enable social service agencies to attract foster carers more effectively.</p><p>The impact of this program of research is threefold. First, scholarly impact has been achieved through 18 academic publications including in some of the world’s leading journals. Second, public impact is evidenced through local and national media attention on the need for foster carers. Third, and potentially most importantly, the research project has resulted in significant increases in the number of foster carers for all industry partners involved. For example, since we began CareSouth has more than doubled its number of foster placements; William Campbell Foundation has increased its foster carers by more than 300%; and in some regions CatholicCare Wollongong has tripled the number of children placed with foster families.</p>

Potential Supervision Topics


  • Visual Communication Design, Graphic Design, Social impact design, data-visualisation, information design, visual languages, mapping, typography, story-telling and installation design. The materials and waste economy, plastic and oceans, coastal waterways and endangered ecological communities.

Outreach Overview


  • Jo facilitates a Work Integrated Learning program with her 3rd Year Design students. For over sixteen years this program has offered opportunities for collaboration with community groups, researchers and non-for-profit organisations in need. 

    This program runs in Autumn session, please get in touch via email, if you have a project you would like to collaborate on with our design students.

Research Overview


  • I am a visual communication/graphic designer, researcher and academic. My research focuses on design for environmental benefit and transition to a more sustainable future. I am particularly interested in cross-disciplinary collaborations and the ways in which visualisation (of data and materials) can tell stories to encourage participation and engagement within communities. In my work I explore the context of social impact to the way that information is designed and presented through data-visualisation, information design, visual languages, mapping, typography, story-telling and installation design. I investigate the materials and waste economy, plastic and oceans, coastal waterways and endangered ecological communities.

Selected Publications


  • Journal Article

    Year Title
    2016

    Published In
    Journal of Advertising Research
  • Book

    Year Title
    2019

    Publisher
    Australia: Open Humanities Press
  • Conference Paper

    Year Title
    2016

    Published In
    22nd International Symposium on Electronic Art ISEA 2016
    2013

    Published In
    The CALTN Papers: The Refereed Proceedings of the Creative Arts Learning and Teaching Network Sumposium
  • Other Publications

    Year Title
    2021
    2021
    2021
    2021
    2021
    2014

Impact Story


  • <p>Foster care agencies do not typically have the financial capacity to employ marketing specialists to develop sophisticated campaigns. Further, the topic of foster carer recruitment has received virtually no attention from the marketing academy so information available to help practitioners make marketing decisions has been almost non-existent. This interdisciplinary research has contributed to filling this gap in knowledge by conducting high quality research that not only adds scientific insight but also provides practical tools that enable social service agencies to attract foster carers more effectively.</p><p>The impact of this program of research is threefold. First, scholarly impact has been achieved through 18 academic publications including in some of the world’s leading journals. Second, public impact is evidenced through local and national media attention on the need for foster carers. Third, and potentially most importantly, the research project has resulted in significant increases in the number of foster carers for all industry partners involved. For example, since we began CareSouth has more than doubled its number of foster placements; William Campbell Foundation has increased its foster carers by more than 300%; and in some regions CatholicCare Wollongong has tripled the number of children placed with foster families.</p>

Potential Supervision Topics


  • Visual Communication Design, Graphic Design, Social impact design, data-visualisation, information design, visual languages, mapping, typography, story-telling and installation design. The materials and waste economy, plastic and oceans, coastal waterways and endangered ecological communities.

Outreach Overview


  • Jo facilitates a Work Integrated Learning program with her 3rd Year Design students. For over sixteen years this program has offered opportunities for collaboration with community groups, researchers and non-for-profit organisations in need. 

    This program runs in Autumn session, please get in touch via email, if you have a project you would like to collaborate on with our design students.
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