Moore, Christopher

Overview

Dr Christopher (Chris) Moore is a senior lecturer in Media and Communication, specialising in Digital and Social Media, Future Studies and Game Experience Design. Originally from Tasmania, Chris graduated from the University of Wollongong and worked as a journalist before conducting his PhD research on intellectual property and the rise of ‘open’ mechanisms for managing copyright in the digital domain. In 2010, Chris moved to Melbourne to take up an Alfred Deakin Postdoctoral Fellowship examining the changes occurring in the digital games industry. Returning to Wollongong in 2014, Chris joined the School of Arts, English and Media in the Faculty of Law, Humanities and the Arts.

Top Publications

Year	Title
2017	Academic persona: The construction of online reputation in the modern academy
2017	Teaching with Twitter: A Case Study in the Practice of Audiencing
2016	3D immersive collection and teaching environments: the Yellow House project at UOW
2015	Enchanting David Bowie: Space / Time / Body / Memory
2016	The Virtual Yellow House: Experimental tangling with virtual reality. Published in IEEE Consumer Electronics Magazine
2013	Zombies in the Academy: Living Death in Higher Education
2015	2004 (Bowie vs Mashup)
2015	Persona as method: exploring celebrity and the public self through persona studies Published in Celebrity Studies
2014	Screenshots as virtual photography: cybernetics, remediation, and affect
2013	Introduction: Zombies in the Academy: Living Death in Higher Education
2013	World of Chaucer: adaptation, pedagogy, and interdisciplinarity
2012	Invigorating play: the role of affect in online multiplayer fps games

Research Areas

Research Overview

My current research focus is contributing to the emerging field of Persona Studies, which examines the public presentation of the self online through social media platforms and digital services. I am the co-author of the 2019 Persona Studies: An Introduction, and a co-editor of the Persona Studies journal. My contribution to Games Studies has examined the role of affect in the public presentation of the self, both as a gamer and in terms of ‘indie’ and independent cultures of game production. I am also currently involved in research which looks at the potential operation and application of Virtual and Augmented realities in teaching and learning.

Geographic Focus

Asia Pacific Region Transnational Region

Member Of

Persona Studies Editorial Board 2010 -
Persona, Celebrity, Publics (PCP) Founding Member 2010 -

Selected Publications

Journal Article

Year	Title
2020	Advertising Placement in Digital Game Design Influences Children's Choices of Advertised Snacks: A Randomized Trial Published In Journal of the Academy of Nutrition and Dietetics
2020	An approach to online fan persona Published In Transformative Works and Cultures
2020	Pay to play? Subverting the digital economy of Pokémon Go in the smart city Published In Digital Geography and Society
2017	Five Dimensions of Online Persona Published In Persona Studies
2017	Online Persona Research: An Instagram Case Study Published In Persona Studies
2016	The Virtual Yellow House: Experimental tangling with virtual reality. Published In IEEE Consumer Electronics Magazine
2015	Persona as method: exploring celebrity and the public self through persona studies Published In Celebrity Studies
2011	Hats of affect: A study of affect, achievements and hats in team fortress 2 Published In Game Studies
2011	Marking machinima: a case study in assessing student use of a Web 2.0 technology Published In Australasian Journal of Educational Technology
2011	The magic circle and the mobility of play Published In Convergence
2010	Sharing music files: tactics of a challenge to the industry Published In First Monday
2009	Digital Games Distribution: The Presence of the Past and the Future of Obsolescence Published In M/C Journal

Book

Year	Title
2019	Persona Studies An Introduction Publisher John Wiley & Sons
2017	Studying Digital Media Audiences Publisher Taylor & Francis

Chapter

Year	Title
2022	Laying Eggs: Ludothematic Resonance and the Birds of Wingspan Published In Avian Aesthetics in Literature and Culture Birds and Humans in Popular Imagination Publisher Lanham: Rowman & Littlefield
2017	Histories of internet games and play: space, technique, and modality Published In The Routledge companion to global internet histories Publisher London, United Kingdom
2017	Academic persona: The construction of online reputation in the modern academy Published In The Digital Academic: Critical Perspectives on Digital Technologies in Higher Education Publisher United Kingdom
2017	Histories of Internet Games and Play Published In The Routledge Companion to Global Internet Histories Publisher Routledge
2017	Histories of Internet Games and Play Published In The Routledge Companion to Global Internet Histories Publisher Taylor & Francis
2017	Teaching with Twitter: A Case Study in the Practice of Audiencing Published In Studying Digital Media Audiences: Persepctives from Australia Publisher New York and London
2015	2004 (Bowie vs Mashup) Published In Enchanting David Bowie: Space / Time / Body / Memory Publisher United States
2014	Screenshots as virtual photography: cybernetics, remediation, and affect Published In Advancing Digital Humanities: Research, Methods, Theories Publisher United Kingdom
2013	Introduction: Zombies in the Academy: Living Death in Higher Education Published In Zombies in the Academy: Living Death in Higher Education Publisher United Kingdom
2013	World of Chaucer: adaptation, pedagogy, and interdisciplinarity Published In Understanding Machinima: Essays on Filmmaking in Virtual Worlds
2012	Invigorating play: the role of affect in online multiplayer fps games Published In Guns, Grenades, and Grunts: First-Person Shooter Games

Conference Paper

Year	Title
2016	3D immersive collection and teaching environments: the Yellow House project at UOW Published In VALA2016: libraries, technology and the future

Editor Of

Book
- Enchanting David Bowie: Space / Time / Body / Memory. United States. 2015
- Zombies in the Academy: Living Death in Higher Education. United Kingdom. 2013

Teaching Activities

BCM300 Game Making Subject Coordinator, Lecturer, Tutor 2015 -
BCM325 Future Cultures Subject Coordinator, Lecturer, Tutor 2015 -
DIGC330 Digital Asia Subject Coordinator, Lecturer, Tutor 2014 - 2019

Advisees

Graduate Advising Relationship

Degree	Research Title	Advisee
Doctor of Philosophy	Saudi-Arab archetypes in video game narratives and visual styles and their impacts on user experience
Doctor of Philosophy	Networked Warriors: Cognitive surplus and the lifecycle of conflict reporting	Simkin, Douglas
Doctor of Philosophy	3D Printing and Australia: Those Magnificent Makers; and their Printing Machines	Green, Thomas
Doctor of Philosophy	Reimagining Disruption: The User Experience of Netflix and Pokemon GO in Australia	Vettoretto, Ren
Doctor of Philosophy	Virtual Reality and the New Cinema: Exploring Diversity Across Narrative, Aesthetics and Technology	Buckmaster, Luke
Doctor of Philosophy	Considering Play: Abstraction, Materiality, and Confrontation	Hall, Richard
Doctor of Philosophy	Really Specific Stories: Relay FM, the Web and New Media Ecology	Feld, Martin
Doctor of Philosophy	Credibility in Social Media: Visual Culture Study of Vbloggers as Key Opinion Leaders and Celebrities.	Tsang, Gabriel

Reviewer Of

Persona Studies (Journal) 2014 -

Education And Training

Graduate Certificate in Higher Education, Deakin University 2012 - 2013
Doctor of Philosophy, University of Wollongong, School of Social Sciences, Media and Communication, PhD Title: DON’T PANIC!: An Unhurried Critique of Copyright and the Potential for Alternatives 2003 - 2007
B.A., Bachelor of Arts Honours (first class) in Communications and Cultural Studies 1996 - 2001
B.A., University of Wollongong, Bachelor of Creative Arts 1996 - 2000

Orcid Id

http://orcid.org/0000-0003-3149-1140 (confirmed)

Top Publications

Year	Title
2017	Academic persona: The construction of online reputation in the modern academy
2017	Teaching with Twitter: A Case Study in the Practice of Audiencing
2016	3D immersive collection and teaching environments: the Yellow House project at UOW
2015	Enchanting David Bowie: Space / Time / Body / Memory
2016	The Virtual Yellow House: Experimental tangling with virtual reality. Published in IEEE Consumer Electronics Magazine
2013	Zombies in the Academy: Living Death in Higher Education
2015	2004 (Bowie vs Mashup)
2015	Persona as method: exploring celebrity and the public self through persona studies Published in Celebrity Studies
2014	Screenshots as virtual photography: cybernetics, remediation, and affect
2013	Introduction: Zombies in the Academy: Living Death in Higher Education
2013	World of Chaucer: adaptation, pedagogy, and interdisciplinarity
2012	Invigorating play: the role of affect in online multiplayer fps games

Research Areas

Research Overview

My current research focus is contributing to the emerging field of Persona Studies, which examines the public presentation of the self online through social media platforms and digital services. I am the co-author of the 2019 Persona Studies: An Introduction, and a co-editor of the Persona Studies journal. My contribution to Games Studies has examined the role of affect in the public presentation of the self, both as a gamer and in terms of ‘indie’ and independent cultures of game production. I am also currently involved in research which looks at the potential operation and application of Virtual and Augmented realities in teaching and learning.

Geographic Focus

Asia Pacific Region Transnational Region

Member Of

Persona Studies Editorial Board 2010 -
Persona, Celebrity, Publics (PCP) Founding Member 2010 -

Selected Publications

Journal Article

Year	Title
2020	Advertising Placement in Digital Game Design Influences Children's Choices of Advertised Snacks: A Randomized Trial Published In Journal of the Academy of Nutrition and Dietetics
2020	An approach to online fan persona Published In Transformative Works and Cultures
2020	Pay to play? Subverting the digital economy of Pokémon Go in the smart city Published In Digital Geography and Society
2017	Five Dimensions of Online Persona Published In Persona Studies
2017	Online Persona Research: An Instagram Case Study Published In Persona Studies
2016	The Virtual Yellow House: Experimental tangling with virtual reality. Published In IEEE Consumer Electronics Magazine
2015	Persona as method: exploring celebrity and the public self through persona studies Published In Celebrity Studies
2011	Hats of affect: A study of affect, achievements and hats in team fortress 2 Published In Game Studies
2011	Marking machinima: a case study in assessing student use of a Web 2.0 technology Published In Australasian Journal of Educational Technology
2011	The magic circle and the mobility of play Published In Convergence
2010	Sharing music files: tactics of a challenge to the industry Published In First Monday
2009	Digital Games Distribution: The Presence of the Past and the Future of Obsolescence Published In M/C Journal

Book

Year	Title
2019	Persona Studies An Introduction Publisher John Wiley & Sons
2017	Studying Digital Media Audiences Publisher Taylor & Francis

Chapter

Year	Title
2022	Laying Eggs: Ludothematic Resonance and the Birds of Wingspan Published In Avian Aesthetics in Literature and Culture Birds and Humans in Popular Imagination Publisher Lanham: Rowman & Littlefield
2017	Histories of internet games and play: space, technique, and modality Published In The Routledge companion to global internet histories Publisher London, United Kingdom
2017	Academic persona: The construction of online reputation in the modern academy Published In The Digital Academic: Critical Perspectives on Digital Technologies in Higher Education Publisher United Kingdom
2017	Histories of Internet Games and Play Published In The Routledge Companion to Global Internet Histories Publisher Routledge
2017	Histories of Internet Games and Play Published In The Routledge Companion to Global Internet Histories Publisher Taylor & Francis
2017	Teaching with Twitter: A Case Study in the Practice of Audiencing Published In Studying Digital Media Audiences: Persepctives from Australia Publisher New York and London
2015	2004 (Bowie vs Mashup) Published In Enchanting David Bowie: Space / Time / Body / Memory Publisher United States
2014	Screenshots as virtual photography: cybernetics, remediation, and affect Published In Advancing Digital Humanities: Research, Methods, Theories Publisher United Kingdom
2013	Introduction: Zombies in the Academy: Living Death in Higher Education Published In Zombies in the Academy: Living Death in Higher Education Publisher United Kingdom
2013	World of Chaucer: adaptation, pedagogy, and interdisciplinarity Published In Understanding Machinima: Essays on Filmmaking in Virtual Worlds
2012	Invigorating play: the role of affect in online multiplayer fps games Published In Guns, Grenades, and Grunts: First-Person Shooter Games

Conference Paper

Year	Title
2016	3D immersive collection and teaching environments: the Yellow House project at UOW Published In VALA2016: libraries, technology and the future

Editor Of

Book
- Enchanting David Bowie: Space / Time / Body / Memory. United States. 2015
- Zombies in the Academy: Living Death in Higher Education. United Kingdom. 2013

Teaching Activities

BCM300 Game Making Subject Coordinator, Lecturer, Tutor 2015 -
BCM325 Future Cultures Subject Coordinator, Lecturer, Tutor 2015 -
DIGC330 Digital Asia Subject Coordinator, Lecturer, Tutor 2014 - 2019

Advisees

Graduate Advising Relationship

Degree	Research Title	Advisee
Doctor of Philosophy	Saudi-Arab archetypes in video game narratives and visual styles and their impacts on user experience
Doctor of Philosophy	Networked Warriors: Cognitive surplus and the lifecycle of conflict reporting	Simkin, Douglas
Doctor of Philosophy	3D Printing and Australia: Those Magnificent Makers; and their Printing Machines	Green, Thomas
Doctor of Philosophy	Reimagining Disruption: The User Experience of Netflix and Pokemon GO in Australia	Vettoretto, Ren
Doctor of Philosophy	Virtual Reality and the New Cinema: Exploring Diversity Across Narrative, Aesthetics and Technology	Buckmaster, Luke
Doctor of Philosophy	Considering Play: Abstraction, Materiality, and Confrontation	Hall, Richard
Doctor of Philosophy	Really Specific Stories: Relay FM, the Web and New Media Ecology	Feld, Martin
Doctor of Philosophy	Credibility in Social Media: Visual Culture Study of Vbloggers as Key Opinion Leaders and Celebrities.	Tsang, Gabriel

Reviewer Of

Persona Studies (Journal) 2014 -

Education And Training

Graduate Certificate in Higher Education, Deakin University 2012 - 2013
Doctor of Philosophy, University of Wollongong, School of Social Sciences, Media and Communication, PhD Title: DON’T PANIC!: An Unhurried Critique of Copyright and the Potential for Alternatives 2003 - 2007
B.A., Bachelor of Arts Honours (first class) in Communications and Cultural Studies 1996 - 2001
B.A., University of Wollongong, Bachelor of Creative Arts 1996 - 2000

Orcid Id

http://orcid.org/0000-0003-3149-1140 (confirmed)

Overview

Overview

Top Publications

Research Areas

Research Overview

Geographic Focus

Affiliation

Member Of

Publications

Selected Publications

Journal Article

Book

Chapter

Conference Paper

Editor Of

Book

Supervision

Teaching Activities

Advisees

Graduate Advising Relationship

Service

Reviewer Of

Background

Education And Training

Identity

Orcid Id

Overview

Top Publications

Research Areas

Research Overview

Geographic Focus

Affiliation

Member Of

Publications

Selected Publications

Journal Article

Book

Chapter

Conference Paper

Editor Of

Book

Supervision

Teaching Activities

Advisees

Graduate Advising Relationship

Service

Reviewer Of

Background

Education And Training

Identity

Orcid Id

Visualisations

Research Areas

Geographic Focus